“Wow, Is Now” wasn’t just a theme—it was a call to action. For Booz Allen Hamilton’s Senior Summit, the goal was to ignite momentum and push into uncharted territory.
I translated that ambition into a space-inspired visual system. It became limitless, expansive, and forward-looking. From the event logo to the core graphics, the design leaned into the idea that possibility has no ceiling. I also art directed the motion design for the summit launch, bringing that energy to life through dynamic, cinematic visuals that set the tone from the first moment.
The result was an identity that didn’t just support the theme, it also amplified it, creating a sense of urgency, curiosity, and forward motion.
Opening screen design for the conference
Countdown concept design and motion art direction
Lower thirds design
